Inspiring 2022 NEC Keynote Speakers Address Goal-setting and Branding Like a Rock Star


The Society of Government Meeting Professionals is pleased to announce the two keynote speakers who will open and close the 2022 National Education Conference, which will be held June 14-16, 2022 in Pittsburgh, Pennsylvania.

Shawna Suckow To Give Opening Keynote

Marketing and Consumer Behavior Expert Shawna Suckow, CSP, CVP, CMP, will give the opening keynote at SGMP’s 2022 National Education Conference on “Your Best Year Begins Today.” Her presentation will reframe the challenges of the last few years and give you the inspiration and clarity needed to achieve your personal and professional goals.

Session takeaways include the following:

  • Get clarity on your goals for the conference and what you want to achieve. Make sure your time and investment in the conference is purposeful!
  • Assess your true priorities for the next 12 months so you can focus more on what you really want.
  • Strengthen your resilience amidst challenges and change.

Learn About Shawna Suckow

Shawna Suckow, CSP, CVP, CMP, is a speaker with some serious knowledge of the meetings industry. Before becoming a professional speaker in 2012, she was a global meeting & incentive planner. She’s the best-selling author of five books, with her latest release, The Roaring Twenties recognized by Forbes as a top marketing book for 2022.

What she’s proud of: She’s spoken on 5 continents in 17 countries, helping audiences across all industries to achieve more in business and in life. In 2020 she was named an Iconic Woman by the global Women’s Economic Forum

Three memorable things about Shawna: she once walked into a plate glass wall in front of a busload of meeting attendees; due to a freak badminton injury, she now wears one contact lens; and her first car – a VW Bug, caught on fire on her way to school.

Steve Jones Teaches How to Brand Like a Rock Star

Everything you need to know to build a stronger business you can learn from the legends of rock n’ roll. Music industry veteran Steve Jones takes you backstage to show you how the core strategies of AC/DC, Bob Marley, U2, Fleetwood Mac, and Run DMC can help you create a stronger, leaner, and more successful business. In a presentation loaded with great music and entertaining stories, Steve brings concert-like energy to every event.

You’ll learn:

  • The one thing even more important than quality to your business
  • The secret to staying consistent in changing times
  • How to use your competitor’s strengths against them in order to fuel success

About Author & Marketing Expert Steve Jones

Steve Jones is the author of two popular business books, Brand Like a Rock Star and Start You Up. He is based in Toronto, Canada, where he oversees brands and content for Stingray Radio, a global music, media, and technology company.

Register Today

Find out more about the conference which will be held June 14-16, 2022 in Pittsburgh, Pennsylvania. All government meeting and event professionals, both planners and suppliers, are invited to attend! Learn more and register at!